Create an Instagram Business profile 

To advertise on Instagram you need to create an Instagram account. Once the Instagram account is created you need to change the settings to create a business account and to connect your Instagram account to your Facebook page. 

Here are the steps you should take to set up an Instagram account: 

1. Download the Instagram app 
2. Tap Create new account
3. Enter your email address or phone number (which will require a confirmation code) and tap Next 
4. Create a username and password and other profile info and then tap Next
5. Go to your profile and tap the menu in the top right corner
6. Go to Settings and tap Account to Switch to professional account and tap Continue
7. Select a category for your business and tap Done
8. Tap OK to confirm and select Business to continue and tap Next
9. Add contact details and tap Next
10. Follow the steps to connect your Instagram business account to your Facebook page associated with your business