To advertise on Instagram you need to create an Instagram account. Once the Instagram account is created you need to change the settings to create a business account and to connect your Instagram account to your Facebook page.
Here are the steps you should take to set up an Instagram account:
- Download the Instagram app
- Tap Create new account
- Enter your email address or phone number (which will require a confirmation code) and tap Next
- Create a username and password and other profile info and then tap Next
- Go to your profile and tap the menu in the top right corner
- Go to Settings and tap Account to Switch to professional account and tap Continue
- Select a category for your business and tap Done
- Tap OK to confirm and select Business to continue and tap Next
- Add contact details and tap Next
- Follow the steps to connect your Instagram business account to your Facebook page associated with your business